X
Breaking

Gucci just opened a luxurious complex complete with a museum, boutique, and a restaurant run by a three-Michelin-starred chef - take a look inside

Business Insider | Jan 10, 2018, 11.19PM IST

Massimo Bottura

Facebook/Gucci

The restaurant is run by Chef Massimo Bottura of Osteria Francescana and "Chef's Table" fame.

  • Gucci has re-opened its former Gucci Museo building under a new name: Gucci Garden.
  • The new building has a museum, boutique shop, and high-end restaurant.
  • The restaurant is run by world-famous chef Massimo Bottura and is likely to become a hot dining destination in the city.

 

Gucci is getting into experiential retail. 

The luxury retailer has renovated and reopened its former museum, dedicated to all things Gucci, under a new name: Gucci Garden.

The new complex, which will be unveiled to the public in Florence, Italy, today, is home to an exhibition space showcasing items from the luxury brand's archives, a boutique selling one-of-a-kind pieces, and a high-end restaurant called Gucci Osteria.

The restaurant is run by Chef Massimo Bottura of the three-Michelin-starred restaurant Osteria Francescana, and it's likely to become one of the city's hottest dining destinations.

Last night, Gucci hosted an exclusive launch party to celebrate its opening. Take a look inside:

EXCLUSIVE FREE SLIDE DECK:
The Future of Retail 2018 by the BI Intelligence Research Team.
Get the Slide Deck Now »
Add Comment
Keep scrolling for next story

Airstream's CEO is bringing the American icon into the future by selling millennials on adventure

Loading next story
Copyright © 2015 Bennett, Coleman & Co. Ltd.
All rights reserved.