Popular direct-to-consumer brands like Brooklinen, Curology, and MeUndies are flocking to Story Ads on Snapchat Discover as Instagram gets crowded and pricier
Facebook is reorganizing its products team, bringing ads and free products for businesses under one umbrella
Roku is pitching advertisers a tool that shows how much money they're wasting on TV ads - and it could spell trouble for networks' $70 billion industry
TV companies gun for direct-to-consumer dollars, Facebook and Google's privacy crackdown, Pepsi fights back
Dozens of workers have filed sexual harassment lawsuits against McDonald's, and it reveals a dark truth plaguing the industry
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TV giants like NBCUniversal and CBS are gunning for direct-to-consumer ad dollars, but challenges still hold back marketers
21 May 2019, 16:30
Americans are ditching fizzy, sugary sodas more than ever before. Pepsi's marketing head is adopting a challenger mindset to survive.
Advertisers are grappling for alternatives as Facebook plans to roll out a 'clear history' tool that could limit one of its most powerful targeting tools
18 May 2019, 01:00
Here's what to expect from the Big 4 carriers as Verizon, AT&T, and others battle for 5G dominance
17 May 2019, 16:30
Google's looming privacy changes could shake up ad retargeting - and advertisers are scrambling to find alternatives
17 May 2019, 16:30
The power players behind the new WarnerMedia took center stage at the media company's first big pitch to advertisers
16 May 2019, 02:23
Refinery29 thinks it can double revenue to $200 million despite a tough climate for digital media
15 May 2019, 16:30
Meet the power players of AT&T who are battling Verizon on 5G network capabilities and Disney on OTT streaming
15 May 2019, 16:30
Google vs. ad trackers, Facebook's staying power, and the TV giants' dilemma
15 May 2019, 03:33
Google just rolled out its biggest move yet to steal ad budgets from Facebook and Pinterest, and says its new ads can reach up to 1 billion eyeballs a month
The man behind Chick-fil-A's charity explains the fast-food chain's donations to groups that critics slam as anti-gay
14 May 2019, 23:20
Comcast has agreed to sell its Hulu stake to Disney in 5 years for at least $27.5 billion
14 May 2019, 19:00
Former Unilever chief marketing officer Keith Weed embarks on his second act with an investment in influencer tech startup Tribe
14 May 2019, 16:30
'It's a contrarian take': A prominent ad-tech veteran is pumping money into advertising and marketing companies - even as the industry faces doom and gloom
14 May 2019, 16:30
YouTube is trying to resurrect six second ads but data suggests that advertisers have moved on
14 May 2019, 03:00
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